Cookie Notice

Our website WhenMyBaby.com uses cookies, as described and governed by our Privacy Policy. This notice provides additional information about cookie technology and its usage, along with more details on your options for managing cookies.

What's a Browser Cookie

A cookie is a small text file stored by your browser on your computer device (such as on your desktop PC, laptop, smartphone or tablet).

Cookies are Browser and Computer Specific

Cookies are unique to each browser and each computer you use. If you use different browsers when visiting websites, each browser stores its own cookies. Similarly, if you use more than one computer to visit websites, each device stores its own cookies.

First Party Cookies

A first party cookie is set by the website you are visiting. When you visit WhenMyBaby, the cookies we set are first party cookies.

Third Party Cookies

When you visit our site, cookies can also be set by third parties, such as advertising networks that display advertisements on our site.

Session Cookies

Session cookies are temporarily stored when you visit a website, and automatically deleted when you close your browser.

Persistent Cookies

Persistent cookies remain on your device until the expiration date and time set for it is reached, or until you delete them using your browser's controls, whichever comes first.

Essential Cookies

Cookies are essential if the website, or parts of it, can not operate properly or at all without them. For example, any feature/page on WhenMyBaby requiring login will not work at all if cookies are not enabled.

Functional Cookies

Some cookies make your web browsing more convenient, by storing often-used preferences and personalized settings. These pages will work without cookies, but you'll have to re-enter your preferences on each page visit.

Advertising Cookies

These cookies are used by third party ad networks for a variety of reasons, including:

  • Frequency capping - to limit how often you see an ad.

  • Ad performance - to determine if you've viewed or interacted with an ad.

  • Interest Based Ads (IBA), also referred to as Behavioral Advertising - to show you ads relevant to your interests, based on your browsing activity online.

Managing Cookies

There are several ways you can control which cookies you'll accept.

Opt-Out at the Browser Level

Browsers provide privacy controls by which you can control first and third party cookies. Typically, you can control these separately, but that is browser dependent.

If you opt to exclude first party cookies, any part of our site requiring essential cookies will not work.

If you opt out of receiving third party cookies, ads may still be shown on our site, but would be very general or contextual to our site's topics.

Opt-Out of Interest Based Advertising (IBA)

You can opt out of an advertising network's usage of cookies for the purpose of interest based advertising:

Notes on Opt-Out of Interest Based Advertising:

  1. If you opt out of receiving Interest Based Advertising, you will likely still see ads, and the ad network may still set cookies for purposes such as frequency capping and ad performance.
  2. Opting-out of Interest Based Advertising is done by setting cookies. Consequently, if you delete your browser cookies, you will need to opt-out again.
  3. Opting out is done on a browser/computer basis. If you typically use multiple browsers and/or devices, you'll need to opt-out on each browser on each device.

Opt-Out of Google Advertising

We use the Google Ad Network on our website. You can opt-out of personalized advertisements from Google using the above Interest Based Advertising tools; Or, you can do so directly on Google's Ad Setting page: https://adssettings.google.com

Deleting Cookies

You can delete cookies at any time. Refer to your browser's help files for instructions on deleting cookies. Since each browser stores its own cookies, you'll need to do this for each browser on each device you use.

Do Not Track Signal - Not Supported

Some browsers provide a "Do Not Track" (DNT) option which sends a signal from the browser to a website. This is not the same setting as blocking cookies. As there is no industry standard for how to respond to this signal, we do not support the Do Not Track browser option.